In the framework of the activities of the quality assurance unit.

 On Tuesday, November 7, 2017, a seminar on digital marketing skills

 was held by Dr. Wijdan Hajjaj, a specialist in e-marketing and marketing 

teacher at the Faculty of Commerce, Tanta University.

At the beginning, Dr. Wijdan Hajjaj presented the scientific and practical 

definitions of digital marketing and the areas of its use and the profits 

achieved by companies through digital marketing through the diversity of 

forms of advertising on websites and web pages.

She pointed to the focus of the idea of ??electronic marketing in "how to 

invest, exploit and harness technology to make marketing more effective 

and more influential, and to attract the attention of customers and 

consumers through the diversity of forms of advertising and the 

submission of advertising on the site and the appropriate time and 

appropriate client." All this depends on good campaign management.

It is worth mentioning that the meeting was held in the presence of Mr. 

Hussein Meselhi, Assistant Professor of Management, Department of 

Business Administration. The meeting was organized by the Director of 

Quality Assurance Unit and a group of outstanding students.